Printed in Carrollton, Georgia · Est. 1911

Collect Something Real

BeerMe! is a collectible card game printed by a family printing company that's been running since 1911. Every card is a real object — with its own unique code, linked to a real beer from a real brewery.

It's the only card game that doesn't work unless you leave the house. That's not a limitation. That's the entire point.

Free for collectors, forever · First run: 5,000 numbered cards

Printer's Ale 40 pts

Magenta

American Amber

5.4% ABV

No. 0412 / 5000 Printed Specialties · Est. 1911
Printer's Ale 75 pts

Cyan

West Coast IPA

6.8% ABV

No. 0001 / 5000 Printed Specialties · Est. 1911

Fig. 1 — First sheet, first set. Four inks, four beers.

The argument

We don't
believe
in alone.

1440

The press

Before the arrival of the printing press, knowledge belonged to the elite and was a closely guarded secret. Then Gutenberg arrived with his invention and allowed this information to disseminate out to everyone. A farmer could read the same words as a king. That is not a technology story. That is a community story — and it started with printing.

Since

The pub

Beer has been doing the same quiet work for just as long. Beer halls, back tables, taprooms. No algorithm decided who you sat with. You showed up, you shared a table, and you belonged. Every revolution worth having was argued out over a pint before it was ever written down.

Now

The feed

And then we traded rooms for feeds. We became reachable and we got lonelier. Infinite content, nobody actually in the room with you. We think that is a mistake. We are not interested in politely disagreeing with it — we want to build the other thing.

Community isn't something a platform can manufacture. It has to be earned — card by card, pour by pour, conversation by conversation. The same way it's been earned since the first press and the first pub table.

Greg Smith · Founder · Fourth-generation printer

The first set

Four beers.
Four inks.
One press.

Every color image ever printed — every magazine, every poster, every video game box that's come off our floor since 1911 — is made from four inks. Cyan, magenta, yellow, black. Lay them over each other in register and you get everything else.

So at Printer's Ale, we named our four core beers after them. The first BeerMe! collectible card set is the same separations poured. Collect all four and you've got full color.

  • Printer's Ale 75 pts

    Cyan

    West Coast IPA

    6.8% ABV

    No. 0001 / 5000 Printed Specialties · Est. 1911
  • Printer's Ale 40 pts

    Magenta

    American Amber

    5.4% ABV

    No. 0412 / 5000 Printed Specialties · Est. 1911
  • Printer's Ale 25 pts

    Yellow

    German Pilsner

    4.9% ABV

    No. 1180 / 5000 Printed Specialties · Est. 1911
  • Printer's Ale 90 pts

    Black

    Porter

    6.1% ABV

    No. 0067 / 5000 Printed Specialties · Est. 1911
Stock 300 GSM coated cover
Finish Foil stamp + blind emboss, optional per brewery
Front Unified across every brewery in the network
Back Customized per brewery. Your brewery, your art, your code, your numbers

How it works

Four steps.
Only one of them
happens on your phone.

  1. 001

    Buy the beer

    A card rides along with the six-pack. Cyan card, Cyan six-pack. No mystery boxes, no loot crates, no paying us for the chance at nothing. You bought a beer. The card came with it.

  2. 002

    Scan the code

    Every card carries its own QR code and its own serial number — there is exactly one of each in the world. Scan it and it drops into your library with its points attached. It is yours from then on.

  3. 003

    Go find the rest

    Land in Nashville and BeerMe! shows you which breweries near you have cards on the shelf right now. This is the part that requires shoes. We are unapologetic about that.

  4. 004

    Trade face to face

    Points travel with the card, hand to hand, the way meaning always has. Climb the leaderboard if you want. Or just hand a rare Black to someone who has been hunting one for a year and watch what that does to a Tuesday.

For breweries

Every brewery
that joins makes
the map bigger.

We are not a marketing vendor. We are a hundred-year-old print shop with a brewery in the back, and we would rather build a network than sell you an impression. Your cards carry your art and your code. The front is shared, because the whole point is that we are in this together.

Collectors

Free. Forever. No subscription, no premium tier, no paying to look at cards you already own. If we ever charge a collector to open their own library, we have lost the plot.

  • One Color

    For the nano brewery testing the water.

    $99 per month

    • One card design, one beer
    • 2,500 numbered cards per quarter
    • Standard 18pt uncoated stock
    • Listed on the discovery map
    • Brewery dashboard + scan analytics
    Join the waitlist
  • Full Press

    For breweries who want the whole floor working for them.

    Let's talk custom run

    • Unlimited designs and runs
    • Foil, emboss, die-cut, specialty stock
    • Numbered collector editions
    • Festival and collab card programs
    • Direct line to our press floor
    Talk to Greg

Cards printed in Carrollton, Georgia · Setup and plates included · Cancel any time

From the taproom

People keep telling us
the same thing.

  • I love the physical part of this. I'm a trading card collector and now I have a new collection game that goes perfectly well with my love of craft beer. These cards make beer drinking more fun than ever!
    Dann Mura Card Collecting Fool and Craft Beer Specialist
  • As the owner of a small brewery, it's hard for me to generate the buzz that a larger brewery can. These cards give me a talking point and a reason for people to visit, the location feature and points per card are a real plus for us.
    Eric Martin Owner · Small World Brewing, Bowling Green
  • Everyone loves a task, a goal, something to strive towards. These cards provide a real physical endpoint to a search and are a fun way to reward people when they either visit your taproom in person or even purchase your beer in the market. What a fun concept!
    Megan Estes Bar Manager · The Taproom, Carrollton

The first run

Go collect
something real.

The first 5,000 cards are on the press right now — and they won't last. Get on the list and you'll be first to know the ship date, which breweries are carrying them, and how to claim No. 0001 before anyone else even hears the presses running. We're not building an app so you can collect alone in the dark glow of a phone. We're building a reason to look up.

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Work hard. Drink Printers.